Brad

Brad is the Founder and CEO of BRBD Marketing. He is passionate about growing small businesses through ethical value marketing. Brad's specialities lie in Writing, SEO and Digital Marketing.

Facebook vs Google Ads for Small Businesses

In the ever-expanding digital landscape, businesses are constantly striving to capture the attention of their target audience and maximize their online presence. With billions of people connected to the internet daily, two dominant players have emerged in the realm of online advertising: Facebook and Google.  Facebook Ads and Google Ads have revolutionized the way companies reach and […]

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Conversion Rate Optimization for Lead Generation: Turning Clicks into Customers

In today’s competitive digital landscape, businesses need to focus not only on attracting website visitors but also on converting them into valuable customers. This is where Conversion Rate Optimization (CRO) comes into play. By implementing effective CRO strategies, you can maximize the chances of turning clicks into loyal customers.  In this blog post, we will

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Mastering Local SEO for Lead Generation: Dominating Your Local Market

In today’s digital age, businesses face fierce competition, especially at the local level. With consumers increasingly turning to search engines to find local products and services, it has become essential for businesses to optimize their online presence.  Mastering local SEO (Search Engine Optimization) is the key to dominating your local market and generating valuable leads. Let’s go through effective strategies

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10 Proven SEO Strategies to Drive High-Quality Leads to Your Website

In today’s digital age, having a strong online presence is essential for any business looking to succeed. One of the most effective ways to drive traffic and generate high-quality leads is through Search Engine Optimization (SEO). By optimizing your website for search engines, you can improve your visibility in search results and attract potential customers who are

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Building a High-Converting Landing Page: Design and Copywriting Tips for Lead Generation

In the digital era, a well-designed and persuasive landing page is an essential tool for businesses aiming to generate leads and convert visitors into customers. Whether you’re promoting a product, or service, or capturing email addresses, a high-converting landing page can significantly impact your success.  This article will provide valuable tips on designing and crafting compelling copy for your landing

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Effective Lead Generation Strategies for B2B Businesses: Driving Growth and Sales

In B2B sales, lead generation plays a vital role in driving growth and increasing sales. However, with ever-evolving technologies and changing customer behaviours, it has become essential for businesses to adopt effective strategies to generate high-quality leads. Let’s explore some proven lead-generation strategies that can help B2B businesses achieve their growth and sales objectives. Understand Your Target Audience To generate

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How to Create and Give Access to a Facebook Ads Account

Facebook Ads is a powerful platform for advertising on the world’s largest social media network. With advanced targeting options, various ad formats, and robust analytics, businesses can reach a highly engaged audience and achieve their advertising goals effectively. In this comprehensive guide, we’ll take you through the steps needed to give us access to your Facebook Ad account, as

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How to Create, Give Access To, and Setup a Google Ads Account

Google Ads is a powerful platform that allows businesses to reach a vast audience and promote their products or services effectively. By creating a Google Ads account, you can tap into the vast reach of Google’s network and display your ads to potential customers across search results, websites, videos, and more. In this step-by-step guide,

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