The social media platform that has taken the world by storm over the last couple of years, TikTok, has proven itself to be one of the most profitable digital platforms in the world. From personal influencers to a variety of businesses and brands, the platform has drawn a lot of attention for its short-form videos and the trends that emanate from them. Therefore, the question […]
Social commerce is gaining popularity among internet consumers, and merchants are taking note. It’s worthwhile to understand how to sell on Facebook in addition to having an internet business. Consider a few factors if you wish to sell products on Facebook. Even if you already have an online business, using Facebook as a sales channel might
The year is 2022, and business has gone digital. Don’t worry, though. Not all business! A lot of business, though. There’s absolutely no mistaking the rapid and consistent rise of the online business world over the past decade. Nowadays, you can pretty much find anything online and get it delivered from anywhere. The increasingly globalised world that we live in has made goods and services from every corner
A Google Business Profile, previously known as Google My Business, is one of the most effective tools used in the online marketing world to reach new clients and customers. As a real estate agent, when you have a GBP account, you allow yourself to feature on searches made by people looking for your services. Without this valuable tool, that opportunity wouldn’t exist, and you’d
Few industries rely on online marketing as much as the real estate and housing industries do in this digital age. Social media platforms like Instagram and Facebook have made it near impossible to go online and not see a friend or someone you know “living their best life” in their new or showing off their
If you had to search for the definition of “busy”, a real estate agent would most probably appear as a result. The property industry is constantly changing and evolving; thus, agents must evolve with it. In the same way, society and culture are also constantly evolving. We are currently in a digital age where everything
We’ve all seen the commercials on TV advertising the perfect remedy for irritable stomach pain or the YouTube ad about advertising your business to the masses. They’re generally well-produced and very informative, but they’re not for everyone. While these brands can probably afford to advertise on more prominent platforms to wider audiences, it’s likely that
Why You Need to Narrow Your Target Market in the Real Estate Industry Read More »
The real estate industry is probably one of the most saturated markets today. With property booms happening left, right, and centre, and people constantly looking to buy, sell, or rent – it’s no wonder there are thousands upon thousands of real estate agents operating all over South Africa. While this might be a good thing
How to Identify Your Target Market as a Real Estate Agent? Read More »
Location, location, location! It’s been said that location is the main driving force behind any good sale or real estate deal. While, yes, this is true to a degree, it’s not necessarily the entire story (anymore). In today’s digitally-focused world, a lot of what used to take place in person is now conducted online. The
If you’re a business owner, there’s no doubt that at some point you’ve wondered how you can get more customers for your business. We all do it because let’s face it, a business needs customers to survive, and then it needs more customers to thrive. The goal of any business has never been to just
Is Lead Generation Worthwhile for Your Business? Read More »